News Release

WALLA WALLA, Washington. March 23, 2021 – Technology solutions provider Vizen Analytics has added experienced food industry executives Pablo Cussatti and Terry A West to its advisory board.

Cussatti is currently senior vice president of manufacturing for Ventura Foods and has over 25 years of supply chain operational experience in food manufacturing. He has focused on creating lean operations to continuously improve safety, quality, service, and costs. He has also held positions at Blue Apron, Pinnacle Foods, and Pepsi.

According to Cussatti, supply chain accuracy needs are accelerating and companies not using AI to improve their demand forecasting and supply response will be left behind. “Vizen is using unique AI algorithms that have proven to increase forecast accuracy by at least 10%,” he said. “This is a game changer for supply chains.”

West is a former senior vice president and chief information officer for Performance Food Group and previously was vice president of technology for ConAgra Brands. He has over 20 years of high-level IT experience at Fortune 500 companies driving business results with lean IT initiatives.

“I’m excited to join the Vizen team as an Advisory Board member to help market smart demand planning tools designed to solve food distribution and manufacturing forecast challenges.”

“We’re thrilled to have Pablo and Terry on our advisory team,” said Vizen CEO Greg Foster. “Both have a ton of experience in food distribution and food services with large organizations. They understand the pressures these organizations face to improve margins in a highly competitive market and the value we can create with more accurate demand forecasting tools. They will provide valuable input to our management and sales teams as we roll out our demand forecasting platform to the food industry.”